Practical AI for every deal.
Guides, ideas, and workflows for using AI in sales to prepare faster, follow up better, and keep deals moving.
AI sales agents for B2B sales teams: which one fits which job
Most lists of AI sales agents are about filling the top of the funnel. This one sorts eight agents by the job they do, including the one most lists skip: working the deals already in your pipeline.
Claude connectors for sales teams: every sales tool that works with Claude
What Claude connectors are, what they can see, and every sales tool that connects to Claude, with step-by-step guides for HubSpot, Salesforce, Gmail, Slack, Gong, and Granola. Updated October 2026.
Scheduled tasks in Claude for sales: the setup that runs your morning for you
Claude can run your sales work on a schedule, in the cloud, even with your laptop closed. Here's why we tell every rep to use it, the sales use cases worth scheduling, and the 8am daily brief setup that does your admin before your first coffee.
We tried running our sales team in Claude. Here's where it broke.
In early 2026 our two reps stopped opening HubSpot and ran every deal through Claude. The first two weeks were great. Here's what broke once it had to work for a team, and what we built because of it.
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How to connect Claude to HubSpot
HubSpot’s official Claude connector, step by step: who connects first, what Claude can read and change, and the prompts reps use for pipeline reviews and deal updates.
How to connect Claude to Salesforce
The admin checklist for connecting Claude to Salesforce through its hosted MCP servers, which server to give reps, and how Claude compares with Agentforce.
How to connect Claude to Gmail
Google’s official Gmail connector for Claude: setup, what it can read and send, how approvals keep it safe, more than one account, and follow-ups in your voice.
Claude and Slack: three ways to use them together
Slack’s connector, @Claude in your channels with Claude Tag, or Slack’s MCP server in Claude Code: what each one does, who sets it up, and how reps use it on deals.
Gong MCP: how to connect Gong to Claude
Gong’s official MCP server, step by step: the tech admin setup, the three read-only tools, what it leaves out, and prompts that work a deal across every call.
Granola MCP: how to connect Granola to Claude
Granola’s official connector for Claude: four-step setup, what Claude can read on each Granola plan, and how to turn a call into a recap and a CRM update.
Meet the new Arrows
The new Arrows is an agent-native platform that gives every deal a gameplan and does the follow-through for your reps. Here is why we built it, and what it means for customers using onboarding plans and sales rooms.
Claude sales skills: what they are and the 8 we give away for free
Claude sales skills are repeatable workflows you install once and run every day: daily briefs, meeting prep, follow-ups, pipeline reviews. Here's what they are, why they beat saved prompts, and how to install the eight free Arrows skills in two minutes.
How to turn sales discovery into buyer-facing content (automatically)
Most reps do great discovery. Then it dies in the CRM. Here's how to turn one call into a buyer-ready case to buy, automatically, using AI agent blocks in Arrows.
How to use AI to write the best sales follow-up email in seconds
How to get prospects to actually use your sales room
Learn how to make your sales rooms more engaging, actionable, and buyer-friendly. These practical tips help you drive return visits, keep momentum, and ultimately close more deals.
What makes a high-performing digital sales room
Want to build sales rooms that actually help close deals? Learn the key traits of high-performing Arrows sales rooms based on real customer usage and data.
How to use AI to keep your sales rooms updated
Arrows Intelligence reads calls, notes, and emails from your connected HubSpot deal, then suggests smart updates to keep your sales room current.
How to automatically add call recordings to your digital sales rooms
Arrows sales rooms now automatically suggest adding any call recordings synced to your HubSpot deal from tools like Grain, Fathom, Gong, and more.
4 simple steps to build an effective digital sales room
Learn how to build effective, repeatable sales rooms in Arrows using templates, the block library, and AI suggestions inside HubSpot.
How to create a digital sales room template in Arrows for your HubSpot deals
Learn how to build a digital sales room template for your HubSpot deals using Arrows, complete with sections for next steps, meeting links, call recordings, and essential buyer resources.
Introducing one-click sales follow-ups
Learn how to use Arrows sales rooms to create personalized, one click follow-up emails without the manual busywork.
New activity levels for sales rooms
Activity levels gives your sales team visibility into which rooms are hot, engaged, stalled, or unopened to prioritize follow-ups and take action exactly when needed.
Introducing Arrows AI-powered digital sales rooms
See how Arrows Intelligence analyzes call recordings, emails, and deal notes to automatically suggest updates for your digital sales rooms, turning every interaction into an opportunity to move deals forward.
7 best digital sales room software in 2025 [reviewed]
Looking for the best digital sales room software in 2025 to shorten the deal cycle and increase your sales reps’ close rate?
Walk the Talk #1: increasing win rates with Arrows sales rooms
Arrows Head of Sales Grant Jones shares how sales rooms help him control the narrative, empower champions, and accelerate deals without overhauling his approach.
Introducing Arrows sales rooms: allow your team to control the narrative
Arrows sales rooms give each deal a dynamic page that keeps prospects engaged and helps your team sell between meetings.
Leveraging HubSpot integrations to succeed in modern-day sales
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