Claude for sales teams

Your reps are already using Claude. The challenge is turning that into consistent, visible, governed execution across the whole team. We'll show you how, live.

Tuesday, June 23 · 1:00pm ET / 10:00am PT

June 23

1:00pm ET / 10:00am PT

1:00pm ET

60 minutes, including live Q&A.

Hosted by

Arrows & Fast Slow Motion

Register now

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Your reps are using AI.
Your pipeline doesn't show it yet.

A live, 60-minute session for sales leaders on turning scattered Claude use into consistent execution across the team.

The reality
Every rep is using AI differently

Inconsistent CRM updates, uneven follow-up, and no clear view of what's actually working across the team.

What good looks like
One playbook, run on every deal

See what happens when prep, follow-up, and CRM updates run the same way for every rep, not just your best ones. Includes a live walkthrough.

The rollout
Adopt AI without losing control

Rules of engagement, the permissions your CRM already enforces, and visibility for you, without making reps feel watched.

Meet your hosts

Daniel Zarick
CEO/Co-Founder, Arrows
Zack Terry
Director of AI, FSM
Kim Hacker
COO, Arrows

What you'll learn

Most teams are past "should we use AI for sales."
The real question is how to use AI in sales consistently.

Claude setup
Claude connected to your sales stack

Claude with context beats Claude without it. We'll cover the 15-minute setup to connect your AI sales tools to your CRM, call recorder, email, and calendar.

Sales rep workflows
How to use AI in sales, daily

Daily briefs, pre-call prep, meeting recaps, discovery research, and how to actually prompt Claude for sales tasks. The workflows reps adopt on their own.

The breaking point
What happens at 5+ reps

Inconsistent CRM updates, AI context trapped in personal accounts when a rep leaves, zero leadership visibility. Where individual AI use stops scaling.

The team layer
AI sales enablement as a system

Live demo: what a playbook looks like when AI executes it instead of advising: deal briefs, CRM property updates, and post-call work that gets done automatically.

The AI rollout
Governance and AI sales training that sticks

FSM's internal AI rules of engagement, Salesforce vs. HubSpot permission models, and manager visibility without making reps feel watched.

60 minutes.
Live Q&A.
Free to attend.
Register now

Still have questions?

Who is this AI sales training for?

Built for sales leaders, RevOps, Sales Ops, and CRM owners - the people deciding how the team uses AI. Reps will still walk away with workflows they can use the next day; the second half is about running AI as a team.

Does Claude integrate with Salesforce and HubSpot?

Yes, and this is a core part of the session. Zack walks through both live: HubSpot's native integration and the two routes for a Claude Salesforce integration, plus what each takes to set up and how they differ.

Is this a product pitch?

Mostly no. The majority is workflows you can run with Claude and your existing CRM today, whether or not you ever use Arrows or Fast Slow Motion. Daniel will show Arrows' agentic selling platform in one clearly-labeled segment about team-level systems.

Is it free, and what if we can't attend live?

Free to register. 60 minutes on June 23 at 1pm ET / 10am PT, and everyone who registers gets the recording by email.

Our team barely uses Claude yet. Is this too advanced?

No. Part one covers how to use Claude for sales from the ground up: the 15-minute setup, daily briefs, pre-call prep, follow-ups. The second half shows where you're headed once that works.

Is it safe to connect AI to our CRM data?

This gets its own section. We cover FSM's internal AI rules of engagement - what information belongs in AI sales tools, where human review is required, who owns the output, and how Claude works within the permission model your CRM already enforces, in both Salesforce and HubSpot.

What do we walk away with?

At minimum, one tactic you can apply the next day. Specifically: a rep-level workflow to copy, an audit checklist for where your AI outputs currently go, and the first playbook behavior to standardize across your team.